We are in Italy, at Paestum, one of the most famous archaeological sites of the world and a fantastic Museum with artifacts from various historical ages.
We aim to improve museum visitors' experience and improve the museum worker's process
How to face the challenge?
Making first plan and assumptions
Asking people for insights
A survey to tell us users' and workers' opinions and looking for new clues.
Interviewees' profile
28-52 years old
Visitor with children
Go to museum in couple or with friends
Go to museum from 4 to 6 times per year
Use smartphone daily
Use Web daily
Sorting and grouping results to help insight research
Comparing with similar software will help to analyze existing solutions, discover new unconsidered features
...and then profiling PERSONAS to get more insights from potential users: their needs and pain points
Users' touchpoints will add context, pain points, feelings, details, more specifications toward potential solutions
Sketching the first flows for pain points solutions
The Wireframes will help to test if flows are easy to perform and accepted by the users
After user's testing and gathering feedback, it's time for hi-res prototype for stakeholders and reiterate the process toward the development
Welcome page with logo
Landing page with featured
My tickets
3D Camera Advanced Info system
Artifacts' details
FAQ and Guide
Further testing and interviews by using prototypes will allow us to check and fix the weak points gathered from real users. It's important also to capture the general users' emotion and feeling